Thinking about starting your blog? Blogging is a fantastic thing to become involved in and can cause all kinds of great opportunities. Before you dive in, it’s well worth firstly getting a step back and contemplating several significant things.
Listen up. Starting a blog is quite easy, but getting it right is much more difficult and there are many decisions to make along the way. Listed below are 12 things you should know even before you begin a blog:
1. Self-Hosted WordPress Blog
You could be wondering about the best option for how to start your own blog. Will you produce a WordPress blog, or would a platform like Blogger suffice? What about such as SquareSpace or Wix?
I think, a self-hosted WordPress blog (ie. WordPress.org) is definitely and away the best choice.
There are a few main reasons for this:
Firstly, a self-hosted WordPress blog gives you complete ownership and power over whatever you do. There are many themes and plugins for WordPress, while it’s also great to understand that nobody can come along a day and disassemble your site as it ‘breaks’ some sort of rule. That’s a huge problem with many platforms!
Once you have installed WordPress (it’s free and many hosts permit you to set it up with only a couple of clicks), you are able to essentially do anything you like. You’ll must spend a little bit of money on hosting and a domain address, but those may be picked up pretty cheaply.
2. Make a Brand
To build an excellent blog and stand out in the crowd, you should work to generate a distinctive brand. This implies choose a very specific niche and trying to build a brand that actually speaks to your audience.
The thing that makes a product?
Well, it calls for numerous things such as the name, logo, visual imagery, the tone/personality of your respective writing, an individual experience, and so on. Take into consideration great bloggers like Seth Godin. You usually understand specifically what you’re getting if you visit his blog – and that’s what you must do, too.
To be successful, you must differentiate yourself from the competition and speak to your audience. What’s your niche? What do you wish to be called? What’s the personality of your respective blog gonna be? Will your website be serious/funny/informative/detailed/factual, etc.?
3. Content is King
You may have the very best looking blog worldwide, however it doesn’t matter a jot if the content is crap!
To have success and maintain people coming back for more (that is surely what every blogger wants), your site content must be high quality and deliver on just what you’ve promised.
Be sure each post is well researched and it has a clear point. Allow it to be interesting to read by injecting a bit of your own personal personality into each post – or tell stories to bring it alive.
Remember: content articles are king, so make sure it’s as effective as it possibly can be!
4. Blog Regularly
Blogging regularly is very important. If you would like how do i start a blog to have any type of impact, you only cannot go weeks or months without building a post!
When you first set up your website, it’s easy to start with great intentions and boast about how precisely you’re will make a brand new post six times per week. But unless you’re superman/woman, the reality is that staying on a schedule like this is completely unrealistic.
To provide yourself the best possible probability of success, be sensible about how precisely often you’re gonna post and set up a schedule to fulfill that goal. You should prepare your posts beforehand and then utilize a post scheduler to share it for your blog with a given day.
5. Visual Content articles are Key
Visual content articles are becoming an ever-bigger part of the blogging world. I’m discussing videos, graphics, photos, infographics, etc.
Make certain every single post you will be making contains some sort of visual content. It can help to bring your blog alive and can greatly increase the amount of individuals who click right through to your site – especially from social media marketing.
Not a graphic designer whizz kid? Don’t worry! An instrument like Canva is free of charge and super easy to use, or you might outsource it to a design professional.
6. Get In Touch With Other Bloggers
It’s easy to see other blogs as competitors, nevertheless, you should actually take a look at them as the friends. Experience tells me that your particular success often depends on connecting with some other bloggers and making yourself proven to the important thing players inside your niche.
Reply to their blogs and take part in the conversation. Share their posts on social media. Build a relationship together and obtain on the radar! Believe me, it’ll really help the chances of you success.
7. You MUST Build an Email List
Imagine having the capability to send 500 people to your brand new article in just minutes, or having the ability to instantly send website visitors to an offer you’re promoting being an affiliate.
Once you have an email list, you will find the ability to do all of this plus more!
You’ve probably heard the expression “the money is in the list” – and that i can absolutely and categorically explain how it’s the honest truth. If you’re starting a whole new blog, make sure you begin to build a message list from day one.
8. Spending money on Advertising
There are many great free tips to get traffic to your website. You can work on SEO and acquire traffic from Google. You can write guest posts for other blogs, or use social websites to discuss relevant content and acquire new followers.
But while free methods are great, it’s also worth considering paid methods like Facebook advertising. Should you do it right, you are able to achieve your goals faster and right away get in touch with new people.
Anything of warning: Don’t throw a load of income with the wall and hope it sticks! Set a little budget (e.g. $20) and test water to determine if it works.
9. Responsive Design is essential
The days are gone when most people browsed the net on his or her desktop computer. Nowadays, it’s information on smartphones and tablets.
If you’re planning to create a fresh blog in 2017, please, please, PLEASE ensure it is responsive and easily viewable on cellular devices! It’ll have the viewing experience much better for your personal visitors, and contains certain SEO benefits, too.
10. Be Aware of Increasing Security Threats
When setting up a blog, it’s essential to adopt security seriously. Blogs are vulnerable to hackers along with other online threats, so it’s absolutely vital to consider steps to shield your blog as much as possible. Believe me, you don’t want the hassle of sorting out a hacked blog because it can be a complete and utter pain within the arse!
Firstly, be sure your website and plugins will always be updated and running the newest versions. This can include the WordPress installation, your theme and each plugin.
Secondly, be sure you use a basic WordPress security plugin to help you guard against common threats and obtain alerted if the worst happens. WordFence, BulletProof Security and iThemes Security are three of the very most popular.
11. You should Think Of SEO
Where can you go if you’re trying to find information? In most cases, the reply is Google, so you’d be absolutely CRAZY to ignore it as a traffic source.
If you want to get visitors from Google, you have to think about Search Engine Optimization (SEO). I really could write a complete book about this subject, for the time being you only need to have the 30deyypky right.
Base each post around a certain keyword – and ensure to include that keyword a few times inside the post. Don’t overdo it!
Additionally, it’s worth installing an SEO plugin like Yoast SEO. This really is a free tool which gives you the ability to optimize your blog site easily and quickly.
12. Blogging is Hard Work
Finally, it’s important to realize that blogging is hard work.
Many individuals dream of establishing how do i start a blog and achieving instant overnight success, but to be honest that it’s bloody work and needs consistent effort over years and years. If you’re happy to put the effort it, it’s well worth it though and literally has the power to modify your life.